Most people in the consulting space have heard of CMap. But what you might not know is how they’ve quietly built one of the most effective marketing and sales engines in the sector.
They’ve used a simple yet effective playbook that has generated them 1,000s of leads.
You can apply exactly the same playbook to help your consultancy reach the target buyers that you want to work with. Just like CMap have.
In this session, Ben Edwards, VP Consulting at CMap will join us to walk through exactly how they’ve:
✅ Locked in their niche and gone deep, not broad
✅ Built a high-performing marketing engine which delivers brand, leads and sales
✅ Created real alignment between marketing and sales to drive consistent conversions
You’ll get a behind-the-scenes look at the systems, content strategies and commercial thinking that power CMap’s growth. All built on foundations any consulting firm can replicate.
We’ll break down how they squeeze the most out of every piece of content. How they attract the right clients. And how they consistently turn interest into sales. Ben will also share one of the key strategies they use to convert leads into paying clients.
You’ll leave with a clear view of how it works. And the insight to apply it directly to your firm to fuel your growth.
