How to wrap up 2023 in style…

As we make our way towards the end of 2023, there are a lot of conversations about upcoming trends for the year ahead. And while it’s definitely a good idea to keep tabs on these, it’s equally important to share the knowledge we’ve built in the last year too.

So with this in mind, I’ve been hunting for the perfect insights to help you get inspired round off the year in the right way and get your firm on the right track for 2024.

Here are my highlights.

1. Read: Key Trends in Content Marketing 2024: 67 Predictions – READ NOW

It’s time for those annual marketing predictions. And while you might think that AI will once again dominate the conversation, the expected trends from the Content Marketing Institute’s best may surprise you…

I won’t pretend that AI doesn’t get any mentions, but this article mainly highlights the things that AI can’t do – like building authentic connections and creating goals, which is is something consulting firms will need to focus on in 2024.

You’ll also find some interesting forecasts on social media, privacy, and the need to foster ideas and trust.

2. Read: 27 of the Best Professional Bio Examples We’ve Ever Seen READ NOW

Personal branding is only going to get bigger in 2024, so a little refresh of your professional bio definitely won’t hurt.

Whether you’re looking for a new consulting role, target clients or networking, your bio should reflect your best professional self. But I get that it can sometimes feel a bit overwhelming to know where (and how) to start.

This brilliant guide from HubSpot takes you through all the ins and outs of writing a professional bio, and there’s an entire section dedicated to the best examples around. Plus, you’ll be provided with some handy bio templates to help you keep your messaging authentic.

3. Listen: Climb in Consulting: Episode 136LISTEN NOW

If you’d like to get consulting advice from some of the very best in the business, this is the one for you!
This week’s episode of Climb in Consulting is a special one, as we have not one, but four industry heavyweights from The Consultancy Growth Network.

This fascinating panel discussion from this year’s summit features Marc Jantzen, Founder of TCGN, Paul Collins, Founder and Chairman of Equitec, Susan Lohr, Partner in The Vibrant Company, and Fred Akuffo, Founder of Olive Horse. Together they cover everything from raising finance to building a strong culture, which should help you scale your consultancy in 2024.

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